What Sophia costs,
line by line

You pay HumanOps once for implementation and then €550 a month. Your company pays the AI providers and its own server directly. The four lines:

  • Implementation Services, once: €9,000, fixed before we start
  • Licence, monthly: €50 for the right to use Sophia and every update
  • Managed Optimisation, monthly: €500 for the person who keeps improving her
  • Your AI accounts and server: billed to you by OpenAI, LiveKit, Anam and your host

All prices in euro, excluding VAT.

The four lines

Who you pay, and for what

One-time

Sophia Implementation Services

€9,000
one time, Standard scope

We configure Sophia around your products, knowledge, sales process and systems, and install her on your server. The price comes from about 90 HumanOps hours at €100 an hour and is fixed before we start.

  • Verified Knowledge Core built from your material
  • Revenue Playbook and qualification model
  • Booking, CRM and handoff connected
  • Installed on your server, tested and handed over with training
Monthly

Sophia Licence

€50
per website per month

The right to use the Sophia software, with every new version installed on your server. HumanOps keeps the software and its intellectual property.

  • Up to 1,000 conversations a month
  • Updates and new versions included
  • First term 12 months, then 60 days notice
  • We quote a custom scope for more traffic or products
Monthly

Managed Optimisation

€500
per month, 3-month minimum

A HumanOps specialist reviews what buyers asked, closes the knowledge gaps, tunes qualification and runs the tests before every release.

  • Weekly Knowledge Gap Inbox review
  • Approved knowledge updates
  • Monthly performance review
  • Cancel with 30 days notice after month three
Direct

Your AI accounts and server

Provider rates
billed to you, no HumanOps markup

OpenAI, LiveKit and Anam open the accounts in your company’s name, and Sophia runs on a server you rent. Each provider bills you for what you use.

  • You own the accounts and set the spend limits
  • About €400 a month for 400 conversations of 5 minutes with the avatar
  • A server from about €75 a month, depending on your host
  • HumanOps works inside your accounts on an invited seat
Added up

A Standard first year

LineAmount
Sophia Implementation Services, once€9,000
Sophia Licence, 12 × €50€600
Managed Optimisation, 12 × €500€6,000
Year one, paid to HumanOps€15,600
From year two, licence and Managed Optimisation€6,600
From year two, licence alone€600
Your AI providers and server, paid directlyabout €400 a month at 400 conversations with the avatar, about €140 without, plus your server

Excluding VAT. After launch you pay HumanOps €550 a month. More than 1,000 conversations a month, several product lines or several languages make a custom scope, and HumanOps quotes it after a call.

Business case

Check the numbers with your own funnel

Enter your visitors, funnel rates, closed-won value and margin. The calculator shows whether and when the cash you spend comes back, and the result over 12 to 60 months, with every cost line visible. The results come from your numbers and HumanOps guarantees none of them.

Implementation

Why it is priced in hours

Implementation is work, so we price it in hours. We estimate the hours for your scope, multiply by €100 and fix the price before we start. An overrun inside the scope is ours to absorb, and a change you ask for is a written change request at the same rate. Your team spends about 40 hours, mostly gathering material and approving it.

Work block, Standard scopeHumanOps hours
Discovery, ideal customer profile, sales process, qualification model7
Knowledge: inventory, collection, cleanup, Verified Knowledge Core, approvals, conflicts19
Revenue Playbook: objections, approved phrasing, buyer journey, persona11
Visual selling assets: slides and documents she may show4
Integrations: booking, CRM record, routing, handoff13
Your provider accounts, security, privacy and memory settings7
Test cases, evaluation runs, corrections14
Installation on your server, embedding on your site, smoke test, acceptance, training, handover, coordination15
Total: 90 hours × €100€9,000

The 48-hour demo on your public material is free and is not part of these hours. A larger scope is estimated the same way and quoted after a call.

Managed Optimisation

What you get every month

  1. Conversation-quality monitoring: weak answers, interruptions, tool failures, latency
  2. Weekly Knowledge Gap Inbox review: every unanswered, low-confidence or corrected question triaged
  3. Knowledge-health monitoring: stale, expired and ownerless sources chased
  4. Approved knowledge updates: facts, narrative and slides, up to the monthly allowance
  5. Regression tests before every release, with the report
  6. Qualification and call-to-action tuning from what the conversations show
  7. Playbook optimisation: objections, next steps, routing
  8. A written monthly performance review and a 30-minute call
  9. Engine release updates applied and re-tested
  10. Incident support on business days, worked until fixed or worked around

Priced separately, as a written change request

  • A new integration, such as another CRM or scheduler, or a live Slack or Teams channel
  • A new product line, market or language
  • A knowledge rebuild larger than the monthly allowance
  • A redesign of the qualification model
  • A second website
  • Custom reporting, data exports and security audits beyond the standard pack

€500 a month, part of every first-year proposal, with a 3-month minimum from go-live. After that you can cancel with 30 days notice and keep the licence and the updates, while your trained administrator runs the Knowledge Gap Inbox.

Your AI accounts and server

What the providers bill you

Your procurement team owns every provider account and the server. Our operator is invited into each account and creates the runtime credential there, so no key is ever emailed and you can revoke it at any time. If your usage doubles, these invoices roughly double and the HumanOps fees stay the same.

ProviderUsed forList rate on 2026-10-10
OpenAIThe voice model and the reasoning behind each answer$0.05 per voice minute, and fractions of a cent per answer for the reasoning
LiveKit CloudRealtime audio between the browser and SophiaShip plan from $50 a month with 150,000 participant minutes included
Anam, optionalThe avatar, only when you switch it onIn the default scenario the Growth plan, about $299 a month
Your serverRuns the Sophia software for your websiteFrom about €75 a month, depending on your host, an estimate
Cal.comBookings into your calendarFree plan for one host, or $12 a month on Teams if the Free plan lacks API access

These are the providers’ own published rates and plans, and HumanOps sets none of them. Their dashboards show your real usage, and you set the spend limits there.

Limits

What we do not promise

HumanOps does not promise a percentage increase in anything: not meetings, not opportunities, not closed-won. We measure conversations, qualified buyers and held meetings on your own website, and you decide on that evidence. What happens after the held meeting belongs to your sales team. The licence covers up to 1,000 conversations a month, and the provider amounts above are estimates at list prices.

Why do I pay a licence if I already pay OpenAI?

OpenAI bills the minutes and tokens your conversations use. The €50 licence pays for the right to run the Sophia software, which turns those minutes into a sales conversation on your website, with every update included. HumanOps earns nothing on the OpenAI invoice.

Who owns Sophia?

HumanOps owns the Sophia software and its intellectual property, and your company has the right to use it while the licence runs. Your own material and your conversation data stay with you, and when the licence ends you receive the knowledge package as files.

Is the demo on our company paid?

No. We build it from your public material in about 48 hours, one per company, and nothing from it is billed later. The 48 hours are two working days, from your yes to a private link to a verified demo. It lets you judge Sophia on your own hardest questions before you commit.

Is the implementation consulting?

It is the work of setting up a product, priced in hours so you can check the price. The price is fixed for your scope before we start, overruns inside the scope are ours, and at the end Sophia runs on your website with your knowledge, your playbook and your integrations, after passing her test suite.

Can we start small?

Yes. The Standard scope covers one website, one product family and up to 1,000 conversations a month. You can add products or languages later as a change request.

What happens if our usage doubles?

Your provider invoices roughly double. The HumanOps fees stay at €550 a month while you stay within the Standard scope of 1,000 conversations a month. Above that we agree a custom scope with you before anything changes.

Can we drop Managed Optimisation?

After the first 3 months, yes, with 30 days notice. The licence and the updates continue, and your trained administrator reviews the Knowledge Gap Inbox and approves changes. You can restart Managed Optimisation later.

Can procurement own all the provider accounts?

Yes, and we prefer it. The OpenAI, LiveKit and Anam accounts and the server are opened in your company’s name, with your billing details and your spend limits. Our operator is invited in and creates the runtime credential there. Keys are never emailed, and you can revoke our access from your own console.

Can we cancel HumanOps and keep the provider accounts?

Yes. The accounts and the server are yours at all times. When the licence ends, we remove the Sophia software from your server, your conversation data stays with you, and you get the knowledge package as files. The licence has a first term of 12 months, billed monthly, and after that you can cancel with 60 days notice.

Are the prices excluding VAT?

Yes. Every price on this page excludes VAT. VAT is shown separately on the invoice where it applies.

Next step

Get a fixed quote

Book 30 minutes. Bring your traffic numbers, your systems and your hardest buyer question, and you leave the call with a scope sheet and a price in writing.